Eternal Beauty: Over 50 years of the Pirelli Calendar


Pirelli Calendar by Helmut Newton, 1986

In 1964 the Milanese tyre giants Pirelli had the idea of making the world’s most luxurious pinup calendar, which would be gifted only to their very most important customers and a handful of very important people. The resulting annual is still going strong today and was once described by Patrick Demarchelier as ‘the most prestigious calendar in the world’; which it is. Over the intervening years a total of 45 Pirelli Calendars have been shot by 35 massively prestigious photographers in total: Terence Donovan, Hans Feurer, Nick Knight, Inez van Lamsweerde & Vinoodh Matadin, Annie Leibovitz, the list goes on and on. Now a collection of highlights from these 54 years of beauty and lust have been collected together by Silvana Editoriale, making the calendar available to everyone at last (kind of).  

More information at: Silvana Editoriale